一、 Development and Planning
Developing green energy and achieving a good life
Value-Added and New Retail Service
Zhongyu i Jia
"Value-Added and New Retail Service" is a new stage of the corporation's original scale. Since its launch in 2017, the value-added business segment has been actively seeking new opportunities and new markets, and it has made great progress so far. To respond effectively to the multiple pressures that came from market changes, the corporation has formally announced the "one core, three modules" integrated strategic distribution on May 11, 2020. The announcement attached great importance to the future market of value-added service, and clearly proposed the establishment of "Value-Added and New Retail Service" business group as an important module and a strong promoter for the group to seek new development. Under the new situation and new strategy, the "Value-Added and New Retail Service" segment will actively expand business, generate income, and increase efficiency in the external market based on providing professional services to all member enterprises of the group.
（一） Start-up (2017-2019)
• Carry out five value-added services (gas appliance, gas insurance, bellow pipe, alarm, indoor renovation), and start the "double replacement" program
Establish Zhongyu Intelligent Technology (Shenzhen) Co., Ltd. to build a professional team
• Create Zhongyu Phoenix's own gas appliance brand and expand secondary distribution channels
Start the business of commercial gas stoves and gas boilers
Zhongyu Phoenix extends the category of water purifiers and expands online
• channels such as Micro-mall and JingDong etc.,
Start the business of home property insurance, hot water heater and Intelligent home appliances
Further improving the business system and channels, as well as the "Value-Added and New Retail Service" business group distribution:
Targeting on the kitchen, taking the secondary meter installation as a breakthrough, transiting from established furniture to specialized designs, and carrying out personalized and customized home decoration business;
Industrial and Commercial “One-Stop” Service
Based on the core service of developing overall solutions for heating and domestic hot water, the company provides one-stop services of procurement, construction and operation, which is centering on public users and industrial and commercial users.
New Retail Platform
The construction, improvement and refined operation of Zhongyu i Jia new retail platform;
Dishwasher, integrated stove, Intelligent home appliances, customized home and other extensions.
（三） Mature Stage （2023~）
A value-added service system consisting of civil terminal equipment, industrial and commercial terminal equipment, extended products and services, public services, peripheral products, and a new retail model consisting of Zhongyu i Jia new retail platform, central experience store, customer service of WeChat group, etc.,
二、“Zhongyu Phoenix”Own Brand
Zhongyu Phoenix is the own gas appliance brand belongs to Zhongyu Gas, which is operated by Zhongyu Intelligent Technology (Shenzhen) Co., Ltd (Zhongyu Gas’s wholly owned subsidiary). Zhongyu Phoenix is committed to become a full range of gas service expert, whose products shall cover gas stove, gas water heater, gas wall hanging stove, range hood, water purifier, dishwasher, integrated stove and many other categories that contains nearly 200 gas products with high quality.
Zhongyu Phoenix series adhere to the high standard design principle that is specialized for customers as well as the perfect integration of energy service and manufacturing technology. The brand's entire series of products have passed the double safety authentication of national quality inspection department and Zhongyu Gas Safety Authentication System, integrating Zhongyu's unique "6-star" gas butler service from consultation, purchase, distribution, installation, maintenance, indoor security inspection and safe gas supply. Zhongyu Gas and Zhongyu Phoenix will protect every customer's high quality gas life with professionalism and persistence.
三、“Zhongyu i Jia”New Retail Platform
The new retail platform of "Zhongyu i Jia" is an online business operation system built with gas users. It is an inevitable trend for gas enterprises to embrace "Internet +" and continuously expand and innovate their businesses. It is also an important part of the corporation's "customer cloud" system.
The new retail platform provides the infrastructure services of gas business, as well as family daily necessities sales and service, which includes gas stoves, home appliances, and household furniture and so on. It will deeply integrate with the group's gas customer system to provide users with wisdom, safe, convenient, health, quality of a new life experience, making a better life within reach.